BlueBits – mass communication system


HIGH-PERFORMANCE PLATFORM FOR E-MAIL AND SMS-BASED MARKETING AND INFORMATION CAMPAIGN MANAGEMENT AND IMPLEMENTATION.


Use our flexible platform to manage and implement e-mail and sms-based communication processes.
Use our flexible platform to manage and implement e-mail and sms-based communication processes.

Bluebits stands for effective and intuitive systems for:
  • planning,
  • designing,
  • forecasting,
  • implementing,
  • analyzing,
  • integrating communication processes
of your organization in areas of e-mail and SMS-based marketing campaigns and one-off information projects.

CAMPAIGN MANAGEMENT

Intuitive user interface for information campaign management in the course of preparation, implementation or archiving.

  • Create new campaigns
  • Manage campaigns with user access granted under predefined and grouped lists
    • Campaigns under construction
    • Running campaigns
    • Finished campaigns
  • Filter and search among campaigns
  • Clone, activate and finalize e-mail and SMS-based information campaigns and projects.

CONTENT BUILDING

Simple and easy-to-create electronic content (e-mail, SMS) distributed under pre-defined tasks or campaign steps.

  • Create e-mail and SMS content using a graphical module (WYSIWYG).
  • Embed variables based on the user context, e.g.: first name, second name, e-mail etc.
  • Addressee’s sex recognition (e.g. [f:’Szanowna’;m:’Szanowny’] in Polish)
  • Copy content from other campaigns or import it from html addresses and *.zip archives
  • Automate the process of information package unsubscribing
  • Set parameters for image embedding (downloaded from Internet or placed inside e-mail)
  • Set parameters for content types: html / txt.

SUBSCRIBER MANAGEMENT

Proste i wygodne tworzenie treści elektronicznych (mail, sms) wysyłanych do odbiorców w ramach zaplanowanych zadań lub kroków kampanii.

  • Intuitive user interface to manage target audience of information campaigns in the course of their preparation, implementation or archiving
  • Add and edit target audience “manually”
  • Import *.csv files
  • Import databases from other campaigns
  • Feed data to target audience databases via API (web-based service, json)
  • Search through full-text target audience databases

USER ADMINISTRATION AND MANAGEMENT

  • Flexibly manage users as well as their roles, assignments and campaigns they handle
  • Add company accounts
  • Add user accounts
  • Define precise user roles and authorizations
  • Define user assignments to individual campaigns
  • Manage custom fields

REPORTS AND COLLATIONS

  • Use a full register of events/completed tasks and render access to campaign outcomes and monitored steps in graph and list formats
  • Number of e-mails/texts sent in individual steps
  • Number of e-mails/texts delivered throughout the entire campaign
  • Number of clicks on controlled links (pursuing “call to action” goals)
  • Display outcomes in daily, weekly, monthly breakdowns
  • Export outcomes to *.csv files
  • Dynamically change context parameters for reports and graphs

INTEGRATION INTERFACES

  • Benefit from the simplicity of integration with any chosen third-party systems. Use ready-made interfaces for each campaign developed in the system.
  • User authentication
  • Add, delete and edit target audience
  • Kick-start a campaign at any time
  • Integrate with any chosen IT system
  • Use xml/json format