HIGH-PERFORMANCE PLATFORM FOR E-MAIL AND SMS-BASED MARKETING AND INFORMATION CAMPAIGN MANAGEMENT AND IMPLEMENTATION.
Use our flexible platform to manage and implement e-mail and sms-based communication processes.
Use our flexible platform to manage and implement e-mail and sms-based communication processes. Bluebits stands for effective and intuitive systems for:
- planning,
- designing,
- forecasting,
- implementing,
- analyzing,
- integrating communication processes
of your organization in areas of e-mail and SMS-based marketing campaigns and one-off information projects.
CAMPAIGN MANAGEMENT
Intuitive user interface for information campaign management in the course of preparation, implementation or archiving.
- Create new campaigns
- Manage campaigns with user access granted under predefined and grouped lists
- Campaigns under construction
- Running campaigns
- Finished campaigns
- Filter and search among campaigns
- Clone, activate and finalize e-mail and SMS-based information campaigns and projects.
CONTENT BUILDING
Simple and easy-to-create electronic content (e-mail, SMS) distributed under pre-defined tasks or campaign steps.
- Create e-mail and SMS content using a graphical module (WYSIWYG).
- Embed variables based on the user context, e.g.: first name, second name, e-mail etc.
- Addressee’s sex recognition (e.g. [f:’Szanowna’;m:’Szanowny’] in Polish)
- Copy content from other campaigns or import it from html addresses and *.zip archives
- Automate the process of information package unsubscribing
- Set parameters for image embedding (downloaded from Internet or placed inside e-mail)
- Set parameters for content types: html / txt.
SUBSCRIBER MANAGEMENT
Proste i wygodne tworzenie treści elektronicznych (mail, sms) wysyłanych do odbiorców w ramach zaplanowanych zadań lub kroków kampanii.
- Intuitive user interface to manage target audience of information campaigns in the course of their preparation, implementation or archiving
- Add and edit target audience “manually”
- Import *.csv files
- Import databases from other campaigns
- Feed data to target audience databases via API (web-based service, json)
- Search through full-text target audience databases
USER ADMINISTRATION AND MANAGEMENT
- Flexibly manage users as well as their roles, assignments and campaigns they handle
- Add company accounts
- Add user accounts
- Define precise user roles and authorizations
- Define user assignments to individual campaigns
- Manage custom fields
REPORTS AND COLLATIONS
- Use a full register of events/completed tasks and render access to campaign outcomes and monitored steps in graph and list formats
- Number of e-mails/texts sent in individual steps
- Number of e-mails/texts delivered throughout the entire campaign
- Number of clicks on controlled links (pursuing “call to action” goals)
- Display outcomes in daily, weekly, monthly breakdowns
- Export outcomes to *.csv files
- Dynamically change context parameters for reports and graphs
INTEGRATION INTERFACES
- Benefit from the simplicity of integration with any chosen third-party systems. Use ready-made interfaces for each campaign developed in the system.
- User authentication
- Add, delete and edit target audience
- Kick-start a campaign at any time
- Integrate with any chosen IT system
- Use xml/json format